Editorial

Email & SMS Follow-Up

Our SMS marketing service is designed to help effective altruism organisations and community groups convert social media engagement into actionable course and programme sign-ups. We create tailored, personalized SMS messages and automated follow-up sequences to nurture leads and drive timely conversions. With real-time tracking and detailed reporting, we continuously optimize our messaging strategy to maximize impact and deliver measurable results.

Email & SMS Follow-Up

About the Service

Our Email & SMS marketing service is designed to help effective altruism organisations and community groups seamlessly follow up with social media leads, turning initial engagement into actionable sign-ups for courses and programmes. By delivering targeted, personalized messages directly to mobile devices and inboxes, we ensure that interested individuals receive timely and compelling follow-ups that drive conversions and deepen their commitment to your mission.

We manage every step of the process—from account setup and CRM integration to audience segmentation and creative content development for both email and SMS. Our service includes the creation of automated workflows and triggers that deliver the right message at the right time, ensuring a seamless, end-to-end experience that adheres to compliance and privacy standards while continuously optimizing your messaging strategy.

What’s included?

Our Email & SMS Marketing Service Includes:

  • Account Setup & CRM Integration: Establishing your email and SMS platforms and integrating them with your lead management system.
  • Audience Segmentation & Targeting: Identifying and segmenting leads based on engagement and interest levels for personalized messaging.
  • Creative Content Development: Crafting clear, compelling email and SMS content designed to prompt course or programme sign-ups.
  • Scheduling & Automated Triggers: Implementing timely follow-up sequences across both channels based on social media interactions.
  • Compliance & Privacy Management: Ensuring all communications adhere to regulatory standards and best practices.
  • A/B Testing & Optimization: Continuously testing messaging strategies across email and SMS to identify the most effective approach.
  • Detailed Reporting & Analytics: Providing comprehensive insights into campaign performance, with actionable recommendations for future improvements.